One of the leading computer programs used by modern motion graphic designers has been Adobe After Effects, which allows the user to create and modify graphics over time. Modern motion graphic design typically involves any of several computerized tools and processes. Technological advancements during the 20th and 21st centuries have greatly impacted the field chief among these are improvements in modern computing technology, as computer programs for the film and video industries became more powerful and more widely available during this period. Bringing a graph, infographic or web design to life using movement is broadly speaking РІР‚Сљanimation,РІР‚Сњ but more specifically, itРІР‚в„ўs a type of animation thatРІР‚в„ўs called motion graphics Although motion design and animation share many commonalities, the difference between them lies in the fact that animation as a specific art form focuses more on cinematic effects and storytelling techniques to craft a narrative, whereas motion design is typically associated with setting abstract objects, text and other graphic design elements in motion. In addition to its myriad of uses in advertising, marketing, and branding, motion graphics are used in software, ui design, video game development, and other fields. With global technology firm Cisco projecting that 82 percent of all web traffic will be video by 2022, marketers and advertisers have focused much of their efforts on the production of high-quality branded video and motion graphic content. Motion graphic design has also achieved widespread use in content marketing and advertising. Openings to movies, television shows, and news programs often use photography, typography, and motion graphics to create visually appealing imagery. Motion graphic design is often used in the film industry. This art form has been around for decades, and has advanced in technical sophistication over time.Р”Р„ motion graphic designer may be a person trained in traditional graphic design who has learned to integrate temporally evolving visual media into their existing design knowledge, though motion designers may also come from a filmmaking or animation background as these fields share a number of overlapping skills. Examples include the kinetic typography and graphics used in film and television opening sequences, and the spinning, three-dimensional station identification logos of some television channels. Motion graphic design, also known as motion design, is a subset of graphic design in that it uses graphic design principles in a filmmaking or video production context (or other temporally evolving visual media) through the use of animation or filmic techniques. A photo of After Effects being used in motion graphics project

Production design animation